Xana / ToyDesign
XANA PLUSH
Services
We’re your one-stop shop for turning big ideas into bigger successes.
Sourcing & Manufacturing
Our goal is simple: reduce costs while improving quality and delivery timelines.
We adapt to your needs, working as an extension of your team—following your schedules, product guidelines, and supplier preferences. With over 1,150 SKUs and $15M in early purchasing volume, we know how to add value at every step.
Tired of skyrocketing costs and unnecessary risks? We’ve got your back!
Toy Design
From concept to production, we’re your trusted partner in toy innovation.
We know what it takes to sell to all major retailers and we guide your design towards sucess. Every toy we design is crafted to stand out, delivering a smile that lasts.
It’s in our DNA creating toys that kids (and adults) will love!
Videogames & Animation
Bring your characters, brands, and products to life with cutting-edge entertainment!
From animation to video games, we create engaging content that boosts brand value. Whether it’s through storytelling, motion graphics, or interactive gaming, our solutions provide kids with meaningful entertainment beyond the product itself.
Entertainment at the heart of every story we tell, game we create and Brand we elevate!
IP Development
Take advantage of our proven know-how, technology, and product development expertise.
Whether it’s expanding your product portfolio or launching a new brand, we o er royalty-based opportunities that set you apart from competitors.
We’re creators at heart, turning our ideas into the next big thing!
Art Toys
Calling all artists and creators your art deserves to travel the world!
From exclusive, premium-quality gures to creative product extensions, we help you transform your art into iconic pieces for collectors worldwide.
Artists, we’re here to elevate your vision!
Brand Zone
ToyZone launches BrandZone
A new licensing division dedicated to bringing fresh, edgy, and disruptive brands to market. BrandZone is about redefining what a licensing division can do—bold creativity meets smart licensing strategy.
We’re here to build the next generation of global toy and entertainment brands.
Highlighted projects
Kevin Durant / ToyDesign
PSG & Kevin Durant
Bibi Chibis / Sourcing
Moose
S2A-x-VILLAZAN
Edgar Plans
Recent News
ToyZone presents BrandZone at Brand Licensing Europe 2025
📅 Save the Date! 7th, 8th and 9th October hashtag#ToyZone will be in BLE to introduce you to hashtag#BrandZone, a new licensing division dedicated to bringing fresh,edgy, and disruptive brands to market. Discover Tattoo Zoo and other exclusive lincenses at our stand D200 in Brand Licensing Europe See you there! 😉
🌟 Mojo Night: Celebrating Creativity in Toys
Last night, we had the pleasure of attending the Mojo Nation Play Creators Awards! 🌟 We were proud to sponsor the “Play Innovator of the Year”, awarded to Sticky Rolls by Sky Castle Toys, and to be part of an incredible celebration of creativity and talent in the toy industry. 🎉 Huge congratulations to all the amazing nominees — see you next year!
🏀 Kevin Durant Art Toy: From Idea to Reality
From sketch to slam dunk! 🏀🎨 We’re proud to reveal one of our latest creations — the Kevin Durant Art Toy, a project for Paris Saint-Germain in collaboration with the National Basketball Association (NBA) and inspired by an original concept from Edgar Plans. From the concept to 3D modeling and production, seeing the final figure in Kevin Durant’s hands was the ultimate reward 🙌✨
Our Super clients
Toy Zone Trade, S.L.
Ha sido cofinanciado por Gijón Impulsa y el Acuerdo de Concertación Social Gijón Futuro 2024-2027 para su participación en la Feria Internacional de Juguete Spielwarenmesse 2024 y en FPA Hong Kong Showroom Kowloon 2024.
Toy Zone Trade, S.L.
Ha sido beneficiaria del Programa PINT de ayuda para la Promoción Internacional y la diversificación de los mercados de las empresas del Principado de Asturias con el objetivo de participar como expositor en ferias sectoriales, viajes de prospección comercial y la inversión en publicidad con el resultado de ejecución de las acciones de promoción internacional realizadas durante el año 2024. Expediente IDE/2024/000331
